Posts Tagged ‘driving reflections’

Creative Promotional Tip for Branding Your Book

by Lisa Copen

Tuesday, February 26th, 2008

Those of us who write books love books. Am I right? When someone asks you what book is on your nightstand do you try to not laugh because it’s more a question of how many stacks you are trying to balance?

But for many people, the idea of reading a book is great effort. They have to be really “into” the book to finish it (not like myself who is determined to finish it regardless). Most people read a chapter or two and if it’s not working for them, they are done.